Branding and identity for an internal department at Electronic Arts: C.R.A.F.T the acronym represents the Capture Lab, Rigging, Animation, Frameworks Team. This internal logo is to be used for communications, presentations, and team swag. The modern lettering and spacecraft aesthetic embodies exploration, innovation and the passion and courage to challenge the unknown.
Branding & Identity
Adobe CC Illustrator, Photoshop, InDesign